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Internet Marketing : | Building Advantage in the Networked Economy Rafi A. Mohammed ... [et al.] by Mohammed, Rafi A | Mohammed, Rafi. Edition: 2nd ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill/Irwin MarketspaceU, 2004Online access: Table of contents only |u http://www.loc.gov/catdir/enhancements/fy0643/2002043195-t.html Availability: Items available for loan: Karen (1) Call number: HF5415.1265 .I565 2004.
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Marketing c James L. Burow ; contributing writer, Jim Bosiljevac by Burrow, Jim | Bosiljevac, Jim. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia; |a Mason, OH : , South-Western Cengage Learning 2012Availability: Items available for loan: Karen (1) Call number: HF5415 .B7729 2012.
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Marketing & Selling Professional Services : practical approaches to practice development Patrick Forsyth. by Forsyth, Patrick. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London ; |a Sterling, Va. : Kogan Page, c 2003Online access: Publisher description |u http://www.loc.gov/catdir/enhancements/fy0715/2003017300-d.html Availability: Items available for loan: Karen (1) Call number: HD8038.A1 F67 2003.
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Marketing Channels a Management View Bert Rosenbloom. by Rosenbloom, Bert. Edition: 8th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia ; |a Mason, OH :. |b South-Western Cengage Learning, c2013Availability: Items available for loan: Karen (1) Call number: HF5415.129 .R67 2013.
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Total Relationship Marketing : b from the 4Ps-- product, price, promotion, place-- of traditional marketing management to the 30Rs-- the thirty relationships- of the new marketing paradigm Evert Gummesson. by Gummesson, Evert, 1936-. Edition: 3RD EDMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston, Mass Butterworth-Heinemann, 2008Online access: Table of contents,Publisher description Availability: Items available for loan: Karen (1) Call number: HF5415.55 .G86 2008.
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A preface to Marketing Management / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul | Donnelly, James H. Edition: Eleventh ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2008Other title: Marketing management.Online access: Table of contents only Availability: Items available for loan: Nairobi (4) Call number: HF5415.13 .P388 2008, .., Karen (8) Call number: HF5415.13 .P388 2008 (SL), ... Items available for reference: Mombasa Not for loan (1) Call number: HF5415.13 .P388 2008, Karen Not for loan (1) Call number: HF5415.13 .P388 2008 (RES), Nairobi Not for loan (1) Call number: HF5415.13 .P388 2008.
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Advertising and Integrated Brand Promotion / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik. by O'Guinn, Thomas C | Allen, Chris T | Semenik, Richard J. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason, OH : South-Western, Cengage Learning, c2012Availability: Items available for loan: Karen (2) Call number: HF5821 .O34 2012, ...
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Advertising and Promotion : An Integrated Marketing Communications Perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- | Belch, Michael A. Edition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2012Availability: Items available for loan: Karen (1) Call number: HF5823 .B387 2012.
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Advertising and Promotion : An Integrated Marketing Communications Perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- | Belch, Michael A. Series: McGraw-Hill/Irwin series in marketingEdition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill, c2004Availability: Items available for loan: Karen (1) Call number: HF5823 .B387 2004.
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Advertising, Promotion, and Other Aspects of Integrated Marketing Communications / Terence A. Shimp. by Shimp, Terence A | Shimp, Terence A. Advertising, promotion & supplemental aspects of integrated marketing communications. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason, OH : Thomson/South-Western, c2007Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Karen (1) Call number: HF5415.123 .S54 2007.
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Basic Marketing : A Global-managerial Approach William D. Perreault, Jr., E. Jerome McCarthy by Perreault, William D. Edition: 14th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill, c2002Availability: Items available for loan: Karen (1) Call number: HF5415.13 .M369 2002, Nairobi (4) Call number: HF5415.13 .M369 2002, ...
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Basic Marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy. by Perreault, William D | Cannon, Joseph P., Ph. D | McCarthy, E. Jerome (Edmund Jerome). Edition: 17th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2009Online access: Table of contents only Availability: Items available for loan: Karen (4) Call number: HF5415.13 .M369 2009, .., Nairobi (1) Call number: HF5415.13 .M369 2009.
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Basic Marketing Research : applications to contemporary issues / Naresh K. Malhotra. by Malhotra, Naresh K. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, c2002Availability: Items available for loan: Karen (1) Call number: HF5415.2 .M288 2002.
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Business Marketing : Connecting Strategy, Relationships, and Learning / F. Robert Dwyer, John F. Tanner, Jr. by Dwyer, F. Robert | Tanner, John F. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2009Online access: Publisher description | Table of contents only Availability: Items available for loan: Karen (5) Call number: HF5415 .D92 2009 SL, ...
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Business Marketing Management:B2B Michael D Hutt and Thomas W Speh by Hutt, Micheal D | Spheh Thomas W. Edition: 11th edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: australia Thomson South - Western 2008Availability: Items available for loan: Karen (1) Call number: HF5415.13 .H8 2013. Items available for reference: Karen Not for loan (1) Call number: HF5415.13 .H8 2013.
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Churchill/Ford/Walker's sales force management / Mark W. Johnston, Greg W. Marshall. by Johnston, Mark W | Churchill, Gilbert A | Ford, Neil M | Walker, Orville C | Marshall, Greg W. Series: Mcgraw-Hill/Irwin series in marketingEdition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2009Online access: Table of contents only | Publisher description Availability: Items available for loan: Nairobi (1) Call number: HF5438.4 .C48 2009.
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Consumer Behavior and Marketing Strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul | Olson, Jerry C. (Jerry Corrie), 1944-. Edition: 8th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2008Other title: Consumer behavior & marketing strategy.Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: Karen (5) Call number: HF5415.3 .P468 2008, .., Nairobi (1) Call number: HF5415.3 .P468 2008. Items available for reference: Karen Not for loan (1) Call number: HF5415.3 .P468 2008.
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Contemporary Advertising / William F. Arens. by Arens, William F. Series: McGraw-Hill/Irwin series in marketingEdition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston, Mass. : McGraw-Hill, c2006Online access: Publisher description | Table of contents only Availability: Items available for loan: Karen (1) Call number: HF5821 .B62 2006.
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Contemporary Marketing : interactive text / Louis E. Boone, David L. Kurtz. by Boone, Louis E | Kurtz, David L. Edition: 11 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason, Ohio : Thomson/South-Western, c2005Availability: Items available for loan: Karen (1) Call number: HF5415 .B53.
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Creative Arts Marketing / Terry O'Sullivan, Catherine O'Sullivan, Elizabeth Hill and Brian Whitehead. by O'Sullivan, Terry, 1957- [author.] | O'Sullivan, Catherine, 1956 December 5- [author.] | Hill, Elizabeth, 1960- [author.] | Whitehead, Brian [author.]. Edition: 3rd edition.Material type: Text; Format:
available online
 ; Literary form:
Not fiction
Publisher: New York : Routledge, 2017Availability: Items available for loan: Karen (1) Call number: NX634 .O582 2003.
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E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver. by Laudon, Kenneth C, 1944- | Traver, Carol Guercio. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall c2009Availability: Items available for loan: Karen (2) Call number: HF5548.32 .L38 2009, ...
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E-Commerce in the Asian context : selected case studies / edited by Renald Lafond, Chaitali Sinha. by Lafond, Renald | Sinha, Chaitali | Institute of Southeast Asian Studies | International Development Research Centre (Canada). Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Singapore : Institute of Southeast Asian Studies : International Development Research Centre, 2005Availability: Items available for loan: Karen (1) Call number: HF5548.325 A8 E11 2005.
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E-Marketing Excellence : The Heart of E-busness / PR Smith and Dave Chaffey. by Smith, P. R. (Paul Russell), 1957- | Chaffey, Dave, 1963- | Chartered Institute of Marketing. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Amsterdam ; Boston : Elsevier Butterworth-Heinemann, 2002Online access: Table of contents | Publisher description Availability: Items available for loan: Karen (1) Call number: HF5415.1265 .S615 2002.
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Essentials of Marketing Frances Brassington by Brassington, Frances | Pettitt, Stephen. Edition: 3rd ed.lMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Prentice Hall: Harlow England, 2013Availability: Items available for loan: Karen (1) Call number: HF5415 .B7 2013.
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Essentials of Marketing / Jim Blythe, University of Westminster, Jane Martin, University of Chester. by Lamb, Charles et al [author.] | Martin, Jane (Lecturer in marketing) [author.]. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Mason,OH ; ohio : Thomson south western, 2006Availability: Items available for loan: Karen (6) Call number: HF5415 .B485 2006, ...
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Essentials of Marketing Research / Joseph F. Hair, Jr. ... [et al.]. by Hair, Joseph F. Edition: 1st ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill/Higher Education, c2008Online access: Table of contents only | Publisher description Availability: Items available for loan: Karen (2) Call number: HF5415.2 .E894 2008, ...
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Global Marketing :Foreign Entry, Local Marketing & Global Management Johny K. Johansson. by Johansson, Johny K. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill Irwin, 2009Availability: Items available for loan: Karen (1) Call number: HF1416 .J63 2009.
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Grapevine : the new art of word-of-mouth marketing / Dave Balter and John Butman. by Balter, Dave | Butman, John. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : Portfolio, 2005Online access: Publisher description | Contributor biographical information Availability: Items available for loan: Karen (1) Call number: HF5827.95 .B35 2005.
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Hospitality marketing : principles and practice / David Bowie and Francis Buttle. by Bowie, David, 1951- | Buttle, Francis. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Amsterdam ; Boston : Elsevier / Butterworth-Heinemann, c2011Availability: Items available for loan: Karen (1) Call number: TX911.3 .M3B69 2011.
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International Business : The Challenges of Globalization / John J. Wild, Kenneth L. Wild, Jerry C.Y. Han. by Wild, John J | Wild, Kenneth L | Han, Jerry C. Y. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2012Availability: Items available for loan: Karen (2) Call number: HD62.4 .W586 2012, ...
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International Marketing / Philip R. Cateora, John L. Graham. by Cateora, Philip R | Graham, John L. Edition: 13th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2007Online access: Publisher description | Table of contents Availability: Items available for loan: Karen (3) Call number: HF1416 .C375 2007, ... Items available for reference: Karen Not for loan (1) Call number: HF1416 .C375 2007.
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International Marketing / Michael R. Czinkota, Ilkka A. Ronkainen. by Czinkota, Michael R | Ronkainen, Ilkka A. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason, Ohio : Thomson/South-Western, c2004Availability: Items available for loan: Karen (1) Call number: HF1416 .C953 2004.
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International Trade : an essential guide to the principles and practice of export / Jonathan Reuvid and Jim Sherlock. by Reuvid, Jonathan | Sherlock, Jim. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London, UK ; Philadelphia, USA : Kogan Page, 2011Online access: Contributor biographical information | Publisher description Availability: Items available for loan: Karen (1) Call number: HF1379 .R485 2011.
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Introduction to Marketing Carl McDaniel, Charles W. Lamb and Joseph F. Hair by McDaniel Carl. Edition: 12th edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia : South Western Cengage Learning, ©2013Availability: Items available for loan: Karen (1) Call number: HF5415 .M33 2013.
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Kellogg on Marketing / edited by Alice M. Tybout, Bobby J. Calder. by Tybout, Alice M | Calder, Bobby J | J.L. Kellogg Graduate School of Management. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Hoboken, N.J. : Wiley, c2010Availability: Items available for loan: Mombasa (1) Call number: HF5415 .K4443 2010, Nairobi (2) Call number: HF5415 .K4443 2010, ...
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Management of a Sales Force. by Spiro, Rosann L | Stanton, William J | Rich, Gregory A. Series: McGraw-Hill/Irwin series in marketingEdition: 11th ed. / Rosann L. Spiro, William J. Stanton, Gregory A. Rich.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2003Online access: Table of contents | Publisher description | Contributor biographical information Availability: Items available for loan: Karen (2) Call number: HF5438.4 .S78 2003, ...
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Manager's Guide to Marketing, Advertising, and Publicity / Barry Callen. by Callen, Barry. Series: Briefcase bookMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : McGraw Hill, c2010Other title: Marketing, advertising, and publicity.Availability: Items available for loan: Karen (1) Call number: HF5415 .C2535 2010.
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Managing The Customer Experience : turning customers into advocates / Shaun Smith & Joe Wheeler. by Smith, Shaun | Wheeler, Joe. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London : Boston, MA. Financial Times Prentice Hall ; Pearson Custom Publishing, 2002Availability: Not available: Checked out (1).
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Market-led Strategic Change transforming the process of going to market Nigel Piercy. by Piercy, Nigel F. Series: The marketing series. Professional developmentEdition: 4th editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Oxford ; Boston Butterworth-Heinemann 2009Availability: Items available for loan: Karen (1) Call number: HF5415.13 .P54 2009.
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Marketing : The Basics / Karl Moore and Niketh Pareek. by Moore, Karl, 1955- | Pareek, Niketh. Series: The basicsMaterial type: Text; Format:
print
available online
; Literary form:
Not fiction
Publication details: London ; New York : Routledge, 2010Online access: Table of contents | Publisher description Availability: Items available for loan: Karen (1) Call number: HF5415.13 .M664 2006 .
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Marketing . Michael J. Etzel, Bruce J. Walker, William J. Stanton by Etzel, Michael J | Bruce J.Walker | William J. Stanton. Edition: 14th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston: McGraw-Hill/Irwin, 2007Availability: Items available for loan: Karen (2) Call number: HF5415 .S745 2007, ...
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Marketing / Dhruv Grewal, Michael Levy. by Grewal, Dhruv | Levy, Michael, 1950-. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2008Online access: Publisher description | Table of contents only Availability: Items available for loan: Karen (2) Call number: HF5415 .G675 2008, ...
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Marketing Channels / Anne T. Coughlan ... [et al.]. by anne t.coughlan [author] | Coughlan, Anne T. Series: The Prentice Hall international series in marketingEdition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2001Availability: Items available for loan: Karen (1) Call number: HF5415.129 .S75 2001.
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Marketing Communication Phenomenon With Social Networks and Blogs Kashif Khan by Khan, Kashif. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Germany : Lap Lambert, 2011Availability: Items available for loan: Karen (1) Call number: HM742 .K43 2011 SL.
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Marketing Communications P.R.Smith and Jonathan Taylor An integrated approach by Smith, P. R | Taylor, Jonathan. Edition: 4th ed Publication details: London : Kogan Page, 2004Availability: Items available for loan: Karen (1) Call number: HF5415.3 .S65 2004.
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Marketing Essentials Mcdaniel,Carl, Lamb,Charles W. and Jr.Hair F. Joseph by MCDANIEL,CARL | Lamb,Charles W. and Jr.Hair F. Joseph. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Austraria Cengage learning 2012Availability: Items available for loan: Mombasa (1) Call number: HF5415.M33 2012.
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Marketing for Tourism, Hospitality & Events / Simon Hudson, Louise Hudson. by Hudson, Simon. Edition: 1st edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, CA : SAGE Pub., 2017Availability: Items available for loan: Karen (4) Call number: HF5415 G154 .H83 2017, ...
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Marketing Management Philip Kotler. by Kotler, Philip Kotler, Philip. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, N.J. : |b Prentice Hall, 2003Availability: Items available for loan: Karen (1) Call number: HF5415.13 .K64 2003, Nairobi (1) Call number: HF5415.13 .K64 2003. Not available: In transit (1).
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Marketing Management : Knowledge and Skills / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul | Donnelly, James H. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2004Online access: Table of contents only Availability: Items available for loan: Karen (1) Call number: HF5415.13 .P387 2004.
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Marketing Management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr. by Mullins, John W. (John Walker) | Walker, Orville C. Series: Mcgraw-Hill/Irwin series in marketingEdition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : McGraw-Hill, c2008Online access: Table of contents only | Publisher description Availability: Items available for loan: Karen (1) Call number: HF5415.13 .M352324 2008, Nairobi (1) Call number: HF5415.13 .M352324 2008.
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Marketing Management Systems Felix Owaga Okatch by Okatch, Felix Owaga. Publication details: Nairobi : Pesisu Industries, 2002Availability: Items available for loan: Karen (4) Call number: HF5415.13 .O35 2002, ...
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Marketing Management. Philip Kotler. by Kotler, Philip. Series: Marketing MnagementEdition: 11th ed. Publication details: Upper Saddle River, N.J. : Upper Saddle River, N.J. : c2003Availability: Items available for loan: Karen (1) Call number: HF5415.13 .K64 2003, Nairobi (1) Call number: HF5415.13 .K64 2003.
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Marketing: Planning & Strategy. Subhash C. Jain by Jain, Subhash. C. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason, Ohio Thomson Custom c2004Availability: Items available for loan: Karen (1) Call number: HF5415.13 .J35 2004.
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Promotion and Integrated Marketing Communications / Richard J. Semenik. by Semenik, Richard J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Cincinnati, Ohio : South-Western Thomson Learning, c2002Availability: Items available for loan: Karen (1) Call number: HF5837 .S45 2002.
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Selling and Sales Management David Jobber, Geoffrey Lancaster. by Jobber, David, 1947-. Edition: 5th edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Harlow, England ; New York Prentice Hall/Financial Times, 2000Availability: Items available for loan: Karen (4) Call number: HF5438.25 .J63 2000, ...
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Social Marketing : Influencing Behaviors for Good Philip Kotler and Nancy R Lee by Kotler, Philip. Edition: 3rd edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Sage 2008Availability: Items available for loan: Karen (1) Call number: HF5414 .K636 2008.
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Social Marketing in the 21st Century / Alan R. Andreasen by Andreasen, Alan R. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London SAGE Publications 2006Availability: Items available for loan: Karen (1) Call number: HF 5414 .A 527 2006.
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Strategic Marketing Management: Planning, Implementation and Control Richard M.S.Wilson and Colin Gilligan. by Richard M.S.Wilson | Colin Gilligan. Edition: 3rd ed. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Amsterdam,. Elsevier 2005Availability: Items available for loan: Karen (1) Call number: HF5415.13 .W5 2005.
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Strategic Marketing Problems : Cases and Comments / Roger A. Kerin, Robert A. Peterson. by Kerin, Roger A | Peterson, Robert A. (Robert Allen), 1944-. Edition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2004Availability: Items available for loan: Karen (2) Call number: HF5415.135 .K47 2004, ...
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Test bank to accompany Marketing, the core [by] Roger A. Kerin, Steven W. Hartley, William Rudelius / prepared by Carol J. Johnson. by Kerin, Roger. A | Kerin, Roger A. Marketing. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston, Mass. : McGraw-Hill/Irwin, 2007Availability: Items available for loan: Nairobi (1) Call number: HF5415 .K452 2007.
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The Brand IDEA : Managing Nonprofit Brands with Integrity, Democracy, and Affinity / Nathalie Laidler-Kylander and Julia Shepard Stenzel. by Laidler-Kylander, Nathalie | Stenzel, Julia Shepard, 1964-. Edition: 1st edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: San Francisco : Jossey Bass & Pfeiffer Imprints, Wiley, 2013Availability: Items available for loan: Karen (1) Call number: HD62.6 .L35 2013.
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The Four Pillars of Profit-Driven Marketing : how to maximize creativity, accountability, and ROI / Leslie H. Moeller and Edward C. Landry ; with Theodore Kinni. by Moeller, Leslie H, 1961- | Landry, Edward C, 1965- | Kinni, Theodore B, 1956-. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : McGraw-Hill, c2009Online access: Table of contents only Availability: Items available for loan: Karen (4) Call number: HF5415.13 .M59 2009, .., Nairobi (2) Call number: HF5415.13 .M59 2009, ...
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The New Global Marketing Reality / Richard Brookes and Roger Palmer. by Brookes, Richard, 1945- | Palmer, Roger. (Roger A.). Series: The New Global Marketing RealityMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2004Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: Nairobi (1) Call number: HF5415 .B679 2004, Karen (1) Call number: HF5415 .B679 2004.
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Tourism Marketing for Cities and Towns : Using Branding and Events to Attract Tourism / Bonita M. Kolb. by Kolb, Bonita M. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Amsterdam ; Boston : Elsevier/Butterworth-Heinemann, c2006Online access: Table of contents only | Publisher description Availability: Items available for loan: Karen (1) Call number: HT325 .K65 2006.
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Tourism Marketing for Cities and Towns : Using Social Media and Branding to Attract Tourists / Bonita Kolb. by Kolb, Bonita M [author.]. Edition: Second Edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: London ; New York : Routledge, Taylor & Francis Group, 2017Availability: Items available for loan: Karen (2) Call number: HT325 .K65 2017, ... Not available: In transit (1).
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