Strategic Marketing Management: Planning, Implementation and Control Richard M.S.Wilson and Colin Gilligan.
Material type: TextPublication details: Amsterdam,. Elsevier 2005Edition: 3rd edDescription: xii, 867p.; . 28cmISBN: 9780750659383 Subject(s): Marketing--Strategy formulation. ; Market mixLOC classification: HF5415.13 | .W5 2005Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
General book | Karen | HF5415.13 .W5 2005 (Browse shelf(Opens below)) | 1 | Available | 014635 |
Includes bibliographical references and index.
There are no comments on this title.