The Co-operative University of Kenya

Marketing Essentials Mcdaniel,Carl, Lamb,Charles W. and Jr.Hair F. Joseph

By: MCDANIEL,CARLContributor(s): Lamb,Charles W. and Jr.Hair F. JosephMaterial type: TextTextPublication details: Austraria Cengage learning 2012Edition: 7th edDescription: xxiii,648p. illISBN: 139781111221928Subject(s): MarketingLOC classification: HF5415 | M33
List(s) this item appears in: marketing | MSc-Marketing,Innovation and Technology
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Copy number Status Date due Barcode
General book General book Mombasa
HF5415.M33 2012 (Browse shelf(Opens below)) 1 Available 014626

includes bibliographical reference and index

There are no comments on this title.

to post a comment.

© Cooperative University Library Karen, P. O. 24814-00502 Karen Nairobi Nairobi Kenya
Tel.: +254 020 8891401-4