The Co-operative University of Kenya

Your search returned 9 results.

Not what you expected? Check for suggestions
Sort
Results
Marketing : The Basics / Karl Moore and Niketh Pareek.

by Moore, Karl, 1955- | Pareek, Niketh.

Series: The basicsMaterial type: Text Text; Format: print available online remote; Literary form: Not fiction Publication details: London ; New York : Routledge, 2010Online access: Table of contents | Publisher description Availability: Items available for loan: Karen (1) Call number: HF5415.13 .M664 2006 .

Marketing Research

by Seibert Joseph | Gordon Wills.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Australia Penguin Books Ltd 1970Availability: Items available for loan: Karen (1) Call number: HF5415.2.S45 1970.

Essentials of Marketing Research / Joseph F. Hair, Jr. ... [et al.].

by Hair, Joseph F.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Higher Education, c2008Online access: Table of contents only | Publisher description Availability: Items available for loan: Karen (2) Call number: HF5415.2 .E894 2008, ...

Basic Marketing Research : applications to contemporary issues / Naresh K. Malhotra.

by Malhotra, Naresh K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, NJ : Prentice Hall, c2002Availability: Items available for loan: Karen (1) Call number: HF5415.2 .M288 2002.
Lists:

Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

by Hair, Joseph F | Bush, Robert P | Ortinau, David J.

Series: McGraw-Hill/Irwin series in marketingEdition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2003Availability: Items available for loan: Karen (1) Call number: HF5415.2 .H258 2003.

Consumer Behavior : A Strategic Approach / Henry Assael.

by Assael, Henry.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : Houghton Mifflin, c2004Online access: Publisher description | Table of contents only Availability: Items available for loan: Karen (1) Call number: HF5415.3 .A828 2004.

Essentials of Marketing Research / William G. Zikmund, Barry J. Babin.

by Zikmund, William G | Babin, Barry J.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson/South-Western, c2003Availability: Items available for loan: Karen (1) Call number: HF5415.2 .Z537 2003.

Marketing Research / A. Parasuraman, Dhruv Grewal, R. Kishnan.

by Parasuraman, A | Grewal, Dhruv | Krishnan, R, 1952-.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : Houghton Mifflin Co., c2007Availability: Items available for loan: Karen (1) Call number: HF5415.2 .P373 2007.

Marketing Research : an Integrated Approach / Alan Wilson.

by Wilson, Alan, 1958-.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2006Availability: Items available for loan: Karen (1) Call number: HF5415.2 .W558 2006.

Pages

© Cooperative University Library Karen, P. O. 24814-00502 Karen Nairobi Nairobi Kenya
Tel.: +254 020 8891401-4