Strategic Marketing Management: Planning, Implementation and Control Richard M.S.Wilson and Colin Gilligan.
Material type: TextPublication details: Amsterdam,. Elsevier 2005Edition: 3rd edDescription: xii, 867p.; . 28cmISBN: 9780750659383 Subject(s): Marketing--Strategy formulation. ; Market mixLOC classification: HF5415.13 | .W5 2005Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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General book | Karen | HF5415.13 .W5 2005 (Browse shelf(Opens below)) | 1 | Available | 014635 |
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HF5415.13 .P54 2009 Market-led Strategic Change | HF5415.13 .R48 1984 Introduction to Computers in Shops : | HF 5415.13 .R83 2014 Basics of Marketing Management | HF5415.13 .W5 2005 Strategic Marketing Management: Planning, Implementation and Control | HF5415.135 .C72 2003 Strategic Marketing / | HF5415.135 .K47 2004 Strategic Marketing Problems : | HF5415.135 .K47 2004 Strategic Marketing Problems : |
Includes bibliographical references and index.
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