Introduction to Marketing (Record no. 629)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00629nam a2200205 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210722100441.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140510b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781133273875,101133273874 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | CUCK |
| Language of cataloging | eng |
| Transcribing agency | CUCK |
| Modifying agency | CUCK |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .M33 2013 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McDaniel Carl |
| 9 (RLIN) | 728 |
| 245 ## - TITLE STATEMENT | |
| Title | Introduction to Marketing |
| Remainder of title | Carl McDaniel, Charles W. Lamb and Joseph F. Hair |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Australia : |
| Name of publisher, distributor, etc. | South Western Cengage Learning, |
| Date of publication, distribution, etc. | ©2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxviii, 835p. : |
| Other physical details | ill.; |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibl. refs. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 276 |
| Topical term or geographic name as entry element | Export marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | General book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Karen | Karen | 10/05/2014 | 6 | HF5415 .M33 2013 | 014605 | 24/07/2019 | 22/07/2019 | 1 | 10/05/2014 | General book |