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Physical Distribution Management; logistics problems of the firm, by Donald J. Bowersox, Edward W. Smykay [and] Bernard J. LaLonde. Foreword by Wendell R. Smith.

By: Bowersox, Donald JContributor(s): Smykay, Edward W [joint author.] | La Londe, Bernard J [joint author.] | Smykay, Edward W. Physical distribution managementMaterial type: Text

TextPublication details: New York, Macmillan [1968]Edition: Rev. edDescription: xv, 469 p. illus. 24 cmSubject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .B6215 1968

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Item type	Current library	Call number	Copy number	Status	Date due	Barcode
General book	Karen	HF5415 .B6215 1968 (Browse shelf(Opens below))	1	Available		006015

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Previous	HF5415 .B53 1986 Contemporary Marketing	HF5415 .B53 1989 Contemporary Marketing :	HF 5415 .B6 2004 Contemporary Marketing	HF5415 .B6215 1968 Physical Distribution Management;	HF5415 .B679 2004 The New Global Marketing Reality /	HF5415 .B7 2013 Essentials of Marketing	HF5415 .B7729 2012 Marketing	Next

Based on Physical distribution management, by E. W. Smykay, D. J. Bowersox, and F. H. Mossman.

Bibliography: p. 450-455.

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The Co-operative University of Kenya

Physical Distribution Management; logistics problems of the firm, by Donald J. Bowersox, Edward W. Smykay [and] Bernard J. LaLonde. Foreword by Wendell R. Smith.

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