The Co-operative University of Kenya

Social Marketing in the 21st Century / (Record no. 4867)

MARC details
000 -LEADER
fixed length control field 00522nam a22001937a 4500
001 - CONTROL NUMBER
control field 000395
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210404022800.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150707b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1412916348
Terms of availability Available
040 ## - CATALOGING SOURCE
Original cataloging agency cuck
Language of cataloging eng.
Transcribing agency cuck
Modifying agency cuck
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5414
Item number .A 527 2006
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Andreasen, Alan R.
245 ## - TITLE STATEMENT
Title Social Marketing in the 21st Century /
Statement of responsibility, etc. Alan R. Andreasen
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. SAGE Publications
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent xi, 264 p. :
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type General book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Karen Karen 07/07/2015   HF 5414 .A 527 2006 000395 07/07/2015 1 07/07/2015 General book

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