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Social Marketing in the 21st Century /

Andreasen, Alan R.

Social Marketing in the 21st Century / Alan R. Andreasen - London SAGE Publications 2006 - xi, 264 p. :

ISBN: 1412916348 Available

Subjects--Topical Terms:
Marketing

LC Class. No.: HF 5414 / .A 527 2006

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The Co-operative University of Kenya

Social Marketing in the 21st Century /