The Co-operative University of Kenya

Marketing Management. (Record no. 4679)

MARC details
000 -LEADER
fixed length control field 006931136a22002290284500
001 - CONTROL NUMBER
control field 008276
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210930142955.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020214s2003 njua b 001 0 eng
035 ## - SYSTEM CONTROL NUMBER
System control number (DLC) 2002022481
040 ## - CATALOGING SOURCE
Original cataloging agency Cuck.
Language of cataloging Eng.
Transcribing agency Cuck.
Modifying agency Cuck.
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .K64 2003
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 ## - TITLE STATEMENT
Title Marketing Management.
Statement of responsibility, etc. Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement 11th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Upper Saddle River, N.J. :
Name of publisher, distributor, etc. Upper Saddle River, N.J. :
Date of publication, distribution, etc. c2003.
300 ## - PHYSICAL DESCRIPTION
Extent 1 v. (various pagings)
Other physical details col. ill. ;
Dimensions 27 cm.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Marketing Mnagement.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type General book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Karen Karen 13/03/2015 008276   HF5415.13 .K64 2003 008276 13/03/2015 1 13/03/2015 General book
          Karen Karen 01/09/2015 012071   HF5415.13 .K64 2003 012071 01/09/2015 2 01/09/2015 General book

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