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Advertising by ARENS WILLIAM F. Edition: 9TH EDMaterial type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: USA MC GRAW HILL 2004Availability: Items available for loan: Karen (1) Call number: HF 5821.B62 2004.
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Advertising and Integrated Brand Promotion / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik. by O'Guinn, Thomas C | Allen, Chris T | Semenik, Richard J. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason, OH : South-Western, Cengage Learning, c2012Availability: Items available for loan: Karen (2) Call number: HF5821 .O34 2012, ...
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Advertising and Integrated Brand Promotion, 5e / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik. by O'Guinn, Thomas C | Allen, Chris T | Semenik, Richard J. Edition: 5th Ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia ; Mason, OH : South-Western Cengage Learning, c2009Other title: Advertising & integrated brand promotion.Availability: Items available for loan: Karen (3) Call number: HF5821 .O34 2009, ...
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Advertising and Promotion : An Integrated Marketing Communications Perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- | Belch, Michael A. Edition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2012Availability: Items available for loan: Karen (1) Call number: HF5823 .B387 2012.
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Advertising and Promotion : An Integrated Marketing Communications Perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- | Belch, Michael A. Series: McGraw-Hill/Irwin series in marketingEdition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill, c2004Availability: Items available for loan: Karen (1) Call number: HF5823 .B387 2004.
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Advertising design and typography / Alex W. White. by White, Alex (Alex W.). Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : Allworth Press, c2007Availability: Items available for loan: Karen (1) Call number: NC997 .W493 2007.
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Advertising, Promotion, and Other Aspects of Integrated Marketing Communications / Terence A. Shimp. by Shimp, Terence A | Shimp, Terence A. Advertising, promotion & supplemental aspects of integrated marketing communications. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason, OH : Thomson/South-Western, c2007Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Karen (1) Call number: HF5415.123 .S54 2007.
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Consumer Behaviour and Advertising Management Matin Khan. by Khan, Matin. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : New Age International (P) Ltd., Publishers, c2006Availability: Not available: In transit (1).
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Contemporary Advertising / William F. Arens. by Arens, William F. Series: McGraw-Hill/Irwin series in marketingEdition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston, Mass. : McGraw-Hill, c2006Online access: Publisher description | Table of contents only Availability: Items available for loan: Karen (1) Call number: HF5821 .B62 2006.
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Contemporary Advertising / William F. Arens, Michael F. Weigold, Christian Arens. by Arens, William F | Weigold, Michael F, 1958- | Arens, Christian. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2008Online access: Table of contents only Availability: Items available for loan: Karen (6) Call number: HF5821 .B62 2008, .., Karen 2 (1) Call number: HF5821 .B62 2008. Items available for reference: Karen Not for loan (1) Call number: HF5821 .B62 2008.
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Effective Public Relations Glen M Broom, bey-Ling Sha by Broom, Glen M | Sha, Bey-Ling. Series: Cutlip and center'sEdition: Eleventh ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: England : Pearson, 2013Availability: Items available for loan: Karen (1) Call number: HM 263 .C78 2013 .
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Ethics in Public Relations Parsons, Patricia by Parsons, Patricia | Parsons, Patricia. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London : Philadelphia : Kogan Pag, 2004Availability: Items available for loan: Karen (1) Call number: HD59 .P3548 2004.
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Grapevine : the new art of word-of-mouth marketing / Dave Balter and John Butman. by Balter, Dave | Butman, John. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : Portfolio, 2005Online access: Publisher description | Contributor biographical information Availability: Items available for loan: Karen (1) Call number: HF5827.95 .B35 2005.
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Handbook on Public-Private Sector Relationship in Economic Development : Search For Effective Balance / Estomih J. Nkya. by Nkya, Estomih J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Morogoro, Tanzania : Mzumbe University, Dept. of Research and Publications, c2007Other title: Public-private sector relationship in economic development.Availability: Items available for loan: Karen (2) Call number: HD3872.T36 N59 2007, ...
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IMC : using advertising and promotion to build brands / Tom Duncan. by Duncan, Tom (Thomas R.). Series: The McGraw-Hill/Irwin series in marketingEdition: 1st ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill, 2002Availability: Items available for loan: Karen (1) Call number: HF5415.13 .D846 2002.
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Integrated Advertising, Promotion and Marketing Communication Clow, Kenneth E. and Baack , Donald by Clow, Kenneth E | Baack, Donald. Edition: 3rd edition Publication details: New Delhi: Prentice-Hall of Inida, 2007Availability: Items available for loan: Mombasa (1) Call number: HF5415.123 .C56 2007.
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Manager's Guide to Marketing, Advertising, and Publicity / Barry Callen. by Callen, Barry. Series: Briefcase bookMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : McGraw Hill, c2010Other title: Marketing, advertising, and publicity.Availability: Items available for loan: Karen (1) Call number: HF5415 .C2535 2010.
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Manual of public relations [by] Pat Bowman...[et al.] ; forewords by Peter Earl...[et al.] by Bowman, Pat. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London : Communication, Advertising, and Marketing Education Foundation, 1977Availability: Not available: In transit (1).
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Mass Media / Roman Espejo, book editor. by Espejo, Roman, 1977-. Series: Opposing viewpoints series ; v. 1Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Detroit : Greenhaven Press/Gale Cengage Learning, c2010Availability: Items available for loan: Karen (1) Call number: P87.25 .M35 2010.
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Mass media law / Don R. Pember, University of Washington, Clay Calvert, University of Florida. by Pember, Don R, 1939- [author.] | Calvert, Clay (Law professor) [author.]. Edition: 19th edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Dubuque, Iowa : McGraw-Hill Humanities/Social Sciences/Languages, 2014Availability: Items available for loan: Karen (1) Call number: KF2750.P46 1997 .P46.
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