Promotion Management : A Strategic Approach / John J. Burnett.
Material type: TextPublication details: St. Paul, Minn. : West Pub. Co., c1984Description: xvii, 615 p. : ill. ; 25 cmISBN: 0314778519 :Subject(s): Sales promotionDDC classification: 658.8/2 LOC classification: HF5438.5 | .B843 1984Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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Short Loan | Karen | HF5438.5 .B843 1984 (Browse shelf(Opens below)) | 1 | Available | 2020-0289 |
Includes bibliographical references and index.
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