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Contemporary Advertising / William F. Arens, Michael F. Weigold, Christian Arens.

by Arens, William F | Weigold, Michael F, 1958- | Arens, Christian.

Edition: 11th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, c2008Online access: Table of contents only Availability: Items available for loan: Karen (6) Call number: HF5821 .B62 2008, .., Karen 2 (1) Call number: HF5821 .B62 2008. Items available for reference: Karen Not for loan (1) Call number: HF5821 .B62 2008.
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Advertising / William F. Arens, David H. Schaefer, Michael F. Weigold.

by Arens, William F | Schaefer, David H | Weigold, Michael F, 1958-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York: McGraw-Hill Irwin, c2012Other title: M: advertising.Online access: Publisher description | Table of contents only Availability: Items available for loan: Karen (1) Call number: HF5821.A74 A48 2012.

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