TY - BOOK AU - Hair,Joseph F. TI - Essentials of Marketing Research SN - 9780073381022 (alk. paper) AV - HF5415.2 .E894 2008 U1 - 658.8/3 22 PY - 2008/// CY - Boston PB - McGraw-Hill/Higher Education KW - Marketing research N1 - Includes bibliographical references (p. [358]-361) and index UR - http://www.loc.gov/catdir/toc/ecip0713/2007009178.html UR - http://www.loc.gov/catdir/enhancements/fy0713/2007009178-d.html ER -