A
preface to Marketing Management
Marketing management
Peter, J. Paul.
creator
Donnelly, James H.
text
bibliography
mau
Boston
McGraw-Hill Irwin
c2008
2008
Eleventh ed.
monographic
eng
xiv, 252 p. : ill. (some col.) ; 26 cm.
J. Paul Peter, James H. Donnelly, Jr.
Includes bibliographical references (p. 235-241) and indexes.
Marketing
Management
HF5415.13 .P388 2008
658.8
9780073380964 (alk. paper)
0073380962 (alk. paper)
2007034680
http://www.loc.gov/catdir/toc/ecip0725/2007034680.html
http://www.loc.gov/catdir/toc/ecip0725/2007034680.html
DLC
070824
20210408011644.0
14978488
eng