Normal view
MARC view
Perreault, William D. (Personal Name)
McCarthy, E.J. Basic marketing, 1984: t.p. (William D. Perreault, Jr.; Univ. of N.C.) p. 1 (Ph.D., Univ. of N.C., Chapel Hill, 1973; prof. at the Sch. of Bus., UNC, Chapel Hill)