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Social Media in Travel, Tourism and Hospitality :

Sigala, Marianna.

Social Media in Travel, Tourism and Hospitality : Theory, Practice and Cases / by Marianna Sigala, Evangelos Christou and Ulrike Gretzel. - LONDON,TAYLOR AND FRANCIS GROUP ROUTLEDGE 2012. - xxii, 316 p. : ill. ; 25 cm. - New directions in tourism analysis .

Includes bibliographical references and index.

ISBN: 9781409420910 (hardback : alk. paper) AVAILABLE 9781409420927 (ebook)

LCCN: 2011030403

Nat. Bib. Agency Control No.: CUK

Subjects--Topical Terms:
Tourism--Social aspects.
Hospitality industry--Social aspects.
Social media.

LC Class. No.: G155.A1 / S495 2012

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The Co-operative University of Kenya

Social Media in Travel, Tourism and Hospitality :